WL Marketing Blog

Service Update #44: Social Media Management + Ongoing Marketing Marathon

March 15th, 2016

Dear WL Marketing Client,

Thanks for being our client and I hope you are doing well as we make our way through March!

Here at WL, we’ve been taking a look at our services as we try to constantly listen to feedback and improve our offerings.

1.) One major addition that we’ve made is with Social Media Management.  With this service, we will manage your Twitter and Facebook profiles to ensure your audiences are engaged with appropriate content.  If you follow our own Twitter and Facebook profiles, you’ve seen our own services at work.  If not, check out the service on our site + our own profiles to get a taste of what we can do for you!

http://www.wlmarketing.com/social-media-management.html

2.) Have you completed Local Business Listings for every physical location of your business yet?  If not, it is an absolute must!  Business Listings are the single best investment you can make to increase your online exposure.  If your online presence is lacking in this area or you have old profiles that need updated, drop us a line or check out our services.  We can quickly create new profiles for you or clean up older ones to match your updated information.

http://www.wlmarketing.com/local-business-listing-service.html

3.) If you’re like most of our clients, you’ve already maximized your Local Business Listings and need a service that can provide an ongoing boost.  In that case, we’ve had great success with our Social Engagement services lately, in particular our “30 Social Engagement (Unique Account) - 4 Weeks (multiple times per week) - 7 Unique Descriptions, 4 Titles” service.  Check it out at:

http://www.wlmarketing.com/social-engagement-service.html

With this service, we will drip feed submissions over 30 days using unique title/description combinations–a method that has worked quite well for many clients over the past year.  Do you need a more custom version to fit your needs?  No problem!  Give us a shout and we can create a flavor that matches your vision perfectly.

As always, do not hesitate to shoot us a note with any questions you may have.  Even if it isn’t on our main menu, there is a good chance we can help you out regardless of your online marketing needs.

Regards,
WL Marketing



Service Update #43: Marketing Resources + Expanding Your Online Brand

July 8th, 2015

Dear WL Marketing Client,

Thanks for being our client and I hope you’re doing well this July!

1.) As some of you have noticed, we’ve added a new section to our site: The Marketing Resources page.  You can find this page in the “Marketing Strategy Services” dropdown, or directly linked via:

http://www.wlmarketing.com/online-marketing-resources.html

On this page, we’ll periodically link to in-depth articles that discuss actionable items to help your online presence.  Keep an eye on the page for future articles and tidbits about how WL Marketing can help you to follow the advice other well-informed websites are giving.

2.) Speaking of, make sure to check out the Case Study posted about “How To Rank In Google Maps Fast.”  We noticed quite a few new clients giving our Business Listings a shot the past few months.  If you haven’t taken advantage of this service or are curious about the value, this video is a great starting point.

If you already have utilized Business Listings to get your business on the map, congratulations–that’s a great start!  There are a number of ways to expand your online profile, though.

3.) Social Profiles are very similar to Business Listings.  They basically allow you to gain exposure through websites that are not specifically Business Listing sites, something that provides a few specific points of value.  First, by claiming your brand’s main username on large Social Profile sites, you protect yourself from squatters and competition that may look to sully your reputation.  Along with that, though, the added profiles can help to push your rankings even further up the results page helping your business reach even more potential clients.  You can find our Social Profile Creation services via:

http://www.wlmarketing.com/social-profile-creation-service.html

Have any other questions?  Don’t hesitate to give us a shout!  Online marketing is a marathon, not a sprint.  We’ll be more than happy to help you plan the next phase of your campaign!

Regards,

WL Marketing



Service Update #42: Mobile Algorithm Changes are Coming!

March 25th, 2015

Dear WL Marketing Client,

Thanks for being our client and I hope things are going well for you as we head into April!

Here are WL Marketing, we’re always looking to roll out products that can best help you.  While we have a few things in the pipeline, I wanted to tell you specifically about something that is a bit more urgent.

With April will come the next large Google algorithm update.  On the 21st, they will be rolling out an update that will greatly affect the mobile results for sites that are not optimized for mobile devices.  In short: If your site doesn’t look good on a mobile browser (as determined by the Google crawler), expect your mobile results to drop significantly.

The good news is that Google has a tool to allow you to quickly see if your site is displaying properly on mobile devices.  You can check that out at: https://www.google.com/webmasters/tools/mobile-friendly/

How did your site do?  If you didn’t pass, don’t fret–we’re here to help!  Shoot us a note with your website and we’ll take a look and provide you a custom, barebones quote to make your mobile presence Google-compliant.

Due to the nature of this work, each website will be handled on a case-by-case basis, but there is a good chance we can help most sites in the $200-300 range.  And please note, because we’re focusing on user friendliness and complying with Google’s mobile rules, the mobile version may not totally reflect the desktop version, but, at the end of our service, we can guarantee that your site will be ready to weather the storm coming with this latest update.

Any questions?  No problem–shoot us a note and we’ll be glad to help out!  Or, if you have a need for a different type of service, we’d love to hear about it.  There’s a good chance we can assist.

Regards,

WL Marketing