WL Marketing Blog

Service Update #43: Marketing Resources + Expanding Your Online Brand

July 8th, 2015

Dear WL Marketing Client,

Thanks for being our client and I hope you’re doing well this July!

1.) As some of you have noticed, we’ve added a new section to our site: The Marketing Resources page.  You can find this page in the “Marketing Strategy Services” dropdown, or directly linked via:

http://www.wlmarketing.com/online-marketing-resources.html

On this page, we’ll periodically link to in-depth articles that discuss actionable items to help your online presence.  Keep an eye on the page for future articles and tidbits about how WL Marketing can help you to follow the advice other well-informed websites are giving.

2.) Speaking of, make sure to check out the Case Study posted about “How To Rank In Google Maps Fast.”  We noticed quite a few new clients giving our Business Listings a shot the past few months.  If you haven’t taken advantage of this service or are curious about the value, this video is a great starting point.

If you already have utilized Business Listings to get your business on the map, congratulations–that’s a great start!  There are a number of ways to expand your online profile, though.

3.) Social Profiles are very similar to Business Listings.  They basically allow you to gain exposure through websites that are not specifically Business Listing sites, something that provides a few specific points of value.  First, by claiming your brand’s main username on large Social Profile sites, you protect yourself from squatters and competition that may look to sully your reputation.  Along with that, though, the added profiles can help to push your rankings even further up the results page helping your business reach even more potential clients.  You can find our Social Profile Creation services via:

http://www.wlmarketing.com/social-profile-creation-service.html

Have any other questions?  Don’t hesitate to give us a shout!  Online marketing is a marathon, not a sprint.  We’ll be more than happy to help you plan the next phase of your campaign!

Regards,

WL Marketing



Service Update #42: Mobile Algorithm Changes are Coming!

March 25th, 2015

Dear WL Marketing Client,

Thanks for being our client and I hope things are going well for you as we head into April!

Here are WL Marketing, we’re always looking to roll out products that can best help you.  While we have a few things in the pipeline, I wanted to tell you specifically about something that is a bit more urgent.

With April will come the next large Google algorithm update.  On the 21st, they will be rolling out an update that will greatly affect the mobile results for sites that are not optimized for mobile devices.  In short: If your site doesn’t look good on a mobile browser (as determined by the Google crawler), expect your mobile results to drop significantly.

The good news is that Google has a tool to allow you to quickly see if your site is displaying properly on mobile devices.  You can check that out at: https://www.google.com/webmasters/tools/mobile-friendly/

How did your site do?  If you didn’t pass, don’t fret–we’re here to help!  Shoot us a note with your website and we’ll take a look and provide you a custom, barebones quote to make your mobile presence Google-compliant.

Due to the nature of this work, each website will be handled on a case-by-case basis, but there is a good chance we can help most sites in the $200-300 range.  And please note, because we’re focusing on user friendliness and complying with Google’s mobile rules, the mobile version may not totally reflect the desktop version, but, at the end of our service, we can guarantee that your site will be ready to weather the storm coming with this latest update.

Any questions?  No problem–shoot us a note and we’ll be glad to help out!  Or, if you have a need for a different type of service, we’d love to hear about it.  There’s a good chance we can assist.

Regards,

WL Marketing



Service Update #41: Translation Services + Package Features

February 9th, 2015

Dear WL Marketing Client,

Thanks for being our client!  I hope your 2015 has started off with a bang!  Over at WL, we’ve been listening to your feedback and have a couple of new items to highlight.

1.) Translation Services

We can now translate your content!  Whether you have a short article, snippets from an app, or even an entire website, we can help to translate your content into a different language to market to an entirely different audience.  Take a look at our sales page for more info or to order:

http://www.wlmarketing.com/content-translation-services.html

If you have a need that isn’t specific listed on that page, give us a shout!  We have a robust group of native translators that allow us to help out with special requests.

2.) Package Benefits

Are you currently using packages to simplify your ordering?  If not, there is a chance you’re missing out.

Packages allow you to order many different services with a single click of a button.  Whether you want to have a recurring set of services completed for your own site or you have many clients that could benefit from the same actions, Packages can help make your life easier.  If this sounds like something that could help out, shoot us a note with the services you need or any questions you have and we can create a Custom Package specifically for you.

Once you have a package setup, you can benefit from their specific features, including:

a.) One-click ordering.  You give us the keywords, URL, and any extra comments, and, for a small additional fee, we handle the rest of the order entry including all description writing.

b.) Subscriptions.  If you choose, packages allow you to subscribe.  This means that the package will recur on a predictable basis based on a time length of your choosing.  What’s better than hands-fee SEO management?

c.) Recently new, you can now select to only be notified once an entire package has completed.  In your profile, simply tick the “Receive updates when your packages are fulfilled completely.” box and we won’t bother you until we’ve fully completed your package.  This is a fantastic feature if you’re the middle-man between WL and your own clients.  Now you only hear from us when we’ve fully completed their package allowing you to bundle all reports together.

d.) Enhancing the above feature, you can also download all reports for a single package with a single click.  Simply select the completed Package Order from your “View by Packages” page (http://www.wlmarketing.com/order-view-by-packages.html) and you’ll find a new “View Reports” link.  A click here will result in all reports for orders in that package to be downloaded.

Any questions? Reply to this email and we’ll be happy to assist!

Regards,
WL Marketing